Business Card Dimensions – Which Ones Are the Most Useful?
When you’re ready to create your business card, it’s important to make sure that you choose the right business card dimensions. Choosing the wrong dimensions will make your card look out of proportion and can take a lot of time getting it right. To help you decide, here are a few simple guidelines:
These are just a few business card dimensions that are commonly used in business card layout software. The first thing you need to decide is whether you want to use the full color version or the grayscale version. Both have their own advantages, but for many people the grayscale version is preferable because it is easier to read and display on a computer monitor than the full-color images.
If you are planning on printing your business cards on colored paper, then the full-color version is best. Colored business card dimensions are generally referred to as “bleed marks.” Bleed marks show up when the white part of an image gets touches with something else. Using pre-designed business card templates eliminates the problem since the designer makes sure that all the areas of the card are covered with a smooth, uniform color.
If your card is simply printed out from off-the-shelf printer paper, then you can get away with using most any size and shape. But if you want a more custom look, then you might want to consider using some professional business information or logo that has been printed onto a custom card stock. The most popular choices for this are die-cut pieces, which are created by cutting a die out image, then the desired shape is pressed into the plastic. Some printed businesses even opt for embossing their business information. However, if your business information or logo will be printed in a location where people are constantly exposed to germs, then it’s probably best to avoid embossing.
The third option for printing your business cards is to use off-the-shelf card stock. These are often referred to as “card stock” and they are typically lower-cost options than premium stock. Card stock generally offers a nice, even surface, although some companies offer slight edge enhancement to give a slightly more professional look. You should avoid cards with matte or gloss finish, unless you want to pay more for that shiny finish. matte finishes are often more prone to smearing and will show smudges more easily over time.
When choosing a printing method, you’ll also want to consider the type of surface that the finished card will be printed on. Glossy, full-color front surfaces are ideal for brochures and other printed media, whereas matte uv coats are better suited for more durable materials, such as business cards. UV coating provides a high degree of protection from UV rays, which are responsible for fading the printed image. A UV coat will also add extra luster and gloss to your printed material, preventing it from becoming faded and patchy.
The fourth most common business card dimension is size. Business cards are printed on card stock that’s generally small enough to fit into most wallet. If you’re printing on full-color business cards made from high-quality materials, they may be slightly oversized. However, they still fit into most wallets, so don’t worry about the sizing issue. It’s more important to focus on the quality of the materials that you’re using to ensure that your materials will provide a durable final result.
Finally, the fifth most common dimension is ID-1 size. This dimension refers to the space provided in the card for your company’s unique identification information. Most companies use the standard ID-1 dimensions, which are seven by eight millimeters. However, you can also set your own ID-1 dimensions, depending on how much additional information you’d like to include, including contact information or an image.